New President for Hultafors Group North America
New President for Hultafors Group North America
November 12, 2018
Mequon, Wisconsin (USA) / Gothenburg (Sweden)
I am pleased to announce today that Peter J Chatel has been named Chief Executive Officer of JohnsonLevel/President of Hultafors Group North America. Peter will start in this role on November 26, 2018. Peter has beentapped to lead the Johnson Level business after decades of family leadership. Hultafors Group AB successfullyacquired Johnson Level & Tool on April 30, 2018.
Peter Chatel has a well‐respected track record as an executive who has built high performance teams, deliveredsustainable growth, and created long term value for shareholders. His breadth and depth in both commercialleadership and operational excellence make him the perfect fit to lead our North American Hultafors business. Weare thrilled to have Peter onboard and the entire team looks forward to working with him to execute our excitinggrowth plans.
Prior to joining Johnson Level/Hultafors Group NA, Peter Chatel was a member of the senior executive team who ledthe turnaround of Senco Brands (global manufacturer and marketer of fastening systems) resulting in the successfultransition of the business from private equity to Kyocera.
Prior to this, Peter held executive leadership positions at Walter Meier Holdings, and Pentair Tool Group (GeneralManager for Porter Cable Power Tools, as well as for Delta Machinery). He spent the first 13 years of his career atBlack & Decker in commercial and general management roles, including assignments in both Canada and NewZealand.
“I am very excited to be joining the Johnson Level / Hultafors Group teams. Johnson is an impressive business with agreat history of contractor‐grade products, deep customer relationships, and a strong brand that is meaningful tothe professional end user. With Hultafors Group’s new ownership, the potential for significant growth in U.S. andCanadian markets is very promising”, says Peter Chatel.
About Johnson Level:
For over 70 years, Johnson Level has been supplying innovative solutions across a broad spectrum of customers inthe Layout and Measuring product categories. Today, Johnson is the only U.S. based supplier offering a full spectrumof levels, lasers and layout tools and has built a reputation for offering Category Leadership, Product Authority andAward‐Winning Customer Service.
About Hultafors Group AB:
Hultafors Group provides a portfolio of leading brands that keep professional users at the forefront in terms offunctionality, safety and overall productivity. Excelling in brand‐driven product categories within the industry andconstruction equipment sectors, they offer customers and users a best‐in‐class experience. You may learn moreabout Hultafors Group by visiting their web site at www.hultaforsgroup.com.Hultafors Group brands include Snickers Workwear, Hultafors Tools, Wibe Ladders, Solid Gear, Dunderdon, ToeGuard and Hellberg Safety.
/Ole Kristian Jødahl – Chief Executive Officer, Hultafors Group AB
